Core-Update Recovery
How a multi-location home-services company clawed back rankings after the March 2026 Google core update — by cutting weak pages, not adding them.
Get a Marketing PlanRecovery started by removing what did not deserve to rank
This is a real, anonymized home-services engagement. It is not presented as a plumbing case study and no client identity, review or result has been invented.
After a core update, the answer was not another pile of generic pages. The recovery work audited intent, consolidated overlap and strengthened the pages with a real reason to exist.
Why a plumbing company should care
A soaked homeowner will not wait on a slow page, and a zero-authority domain cannot afford thin, repeated service-area copy. Technical restraint protects both conversion and search visibility.
Real home-services client · anonymized · Google Search Console
Get a marketing plan built for your plumbing company
Tell us your service area and the plumbing jobs you want more of. We’ll come back with the channels we’d run and why — no “guaranteed #1” nonsense.
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